Philosophy

Deep in the W3C HTML Design Principles spec, there’s a crucial detail that we at Cloud Four use as our north star in the course of our work. We’ve written about…

AI content generation is appealing but not always accurate.

When designing or building software, give careful thought to default values because people will end up using them.

When I was starting out as a web designer, few experiences inspired me as much as Gorillaz’ official website in the early-to-mid aughts.

"Swoop-and-poop" refers to when you're nearing the end of a project or task, and at the last minute, an important decision-maker swoops in and lets you know that you're on the wrong track.

Responsive design sprints are a significantly better way to design and build for today's web than the traditional web design process. We provide the receipts. Unfortunately, not every organization can adopt this responsive design sprints. Why is that and what can be done about it?

Good news: Browsers are more capable today than ever before!

These days, the arguments for a baseline font size of 16 pixels are widely accepted. But there are plenty of reasons to go even larger!

In Cloud Four’s core values, we state our belief in “the web as a unifying platform to provide access to information for all people of all abilities.” This inspires us to follow best practices…